When the demand for SEO training is as high as it is today, you can be sure that you are always looking to make money using their limited knowledge of the subject. The best way to do this is to greatly complicate the matter and make it look like a very hard nut to crack. The more complicated and difficult the whole thing seems to be, the easier it is to charge extra for training people.

I would probably surprise you to say that search engine optimization (SEO) and SEO training is very simple because it is about the basics of running any successful business. It’s really that simple.

Let me give you a simple illustration.

If your business chair is made and you come to town to start your business and see that there are 100 companies doing exactly the same thing, what would you do? Would you say that it is very difficult and complicated to make a chair profitably in that city? (People say that it is impossible to feature the top 10 search results for popular keywords that relate to any trade and that no amount of SEO training can get you there).

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Or would you look for your niche based on what you can do best and based on current demand in the market? For example, you can compress yourself to make chairs for the office and then go further and make office chairs only for overweight people. Is there a way you can make chairs that will not only be bigger but will be more comfortable for a really big weight person? This is how businesses succeed in the real world, and this is how smart website owners benefit from a lot of targeted traffic from keyword hits from leading search engines like Google.